The vision was that this art project would examine how to visualize contemporary art in a rural area and to make a social art project involving local community in art.

Brief project concept The Social Art Project IN THE MIDDLE OF NOWHERE is an artist initiative on faction and fiction about abandoned villages in the area of Ostrobothnia in western Finland. The aim of the initiative is to promote, present and be part of a contemporary international art scene in a geographically peripheral area – with an emphasis on art intervention in a specific local cultural context. Priority is given to non-profit projects creating local interaction, involving local community or projects with site-related aspects on what brings meaning into everyday life. The project includes exhibitions, screenings, performances, social art laboratories and seminars on arts based research documentation. ros-ka group invites artists to rethink the possibilities of abandoned areas and to collaborate on innovative ideas and visions on following themes: I do not like my neighborhood; Nature is my second nature; Trist Tourist & Four season transformation.